Hiring a marketing agency is a strategic decision. Many businesses know they need to grow but still question whether outsourcing marketing is worth it and how much it really costs.

The price depends on company size, goals, and service scope. Small businesses typically invest $400-$1,200 per month in paid ads, social media, and content. Medium-sized companies spend $1,200-$3,000 for SEO, automation, and branding. Larger organizations investing in full strategy and analytics often exceed $3,000 monthly.

According to data from HubSpot and RockContent, companies that work with specialized agencies see an average ROI increase of 3 to 5 times within a year. Agencies bring technical knowledge, structured processes, and measurable insights that in-house teams rarely match.

It’s worth hiring an agency when internal efforts lack consistency, when there’s no time or expertise to manage campaigns, or when scaling sales is urgent. In these cases, the agency becomes a growth partner, not an expense.

A healthy marketing ROI is at least 400% (4:1). The formula is simple:
ROI = (Revenue – Investment) / Investment.
For example, if a company invests $1,000 and generates $5,000 in additional sales, ROI = 400%.

Choose an agency that provides transparent pricing, regular reporting, and measurable KPIs. When marketing is driven by data and accountability, the investment becomes a predictable source of profit.

Curious about how much your company should invest to start seeing real results? Hay Hyve can build a personalized marketing and ROI forecast for your business. Contact us and discover your growth potential.